Amazon Prime Day is an annual shopping extravaganza that offers incredible deals for Prime members. As a savvy shopper, understanding how to navigate this event can lead to significant savings and a more enjoyable shopping experience. This blog will explore tips and strategies for making the most of Amazon Prime Day from a customer’s perspective.

What is Amazon Prime Day?

Launched in 2015, Amazon Prime Day has quickly become a highly anticipated event, featuring exclusive deals on thousands of products across various categories. The event lasts for 48 hours, giving shoppers ample time to score discounts on everything from electronics to household essentials.

The Impact of Amazon Prime Day: Savings That Add Up

Amazon Prime Day is more than just a shopping event; it's a celebration of savings. In 2022 alone, Prime Day generated an estimated $12 billion in sales, showcasing its immense popularity among consumers. Each year, millions of products across various categories see steep discounts, making it a vital event for bargain hunters.

Cumulative Discounts Over the Years

Since its launch, Prime Day has consistently offered remarkable savings. Over the years, customers have enjoyed significant discounts, with some estimates suggesting that:

2015: Initial savings of around $400 million during the first event.

2019: Discounts reached approximately $7 billion, showcasing the growing impact of the event.

2021: Customers saved an estimated $1.4 billion on over two million deals.

As these figures illustrate, the cumulative discounts over the years have added up to staggering amounts, providing tremendous value to consumers.

Average Savings per Customer

The average savings per customer during Prime Day can be significant. Reports suggest that individual shoppers save between $100 to $150 on average during the event. Given that millions participate each year, this translates to billions of dollars saved collectively.

Preparing for Prime Day

To ensure you get the best deals, preparation is key:

Sign Up for Prime: If you’re not a member, consider starting a free trial just before the event. This gives you access to all deals without long-term commitment.

Create a Wish list: Browse Amazon and compile a wishlist of items you want. This makes it easier to find deals when Prime Day starts.

Set Deal Alerts: Use the Amazon app to set alerts for specific products, so you don’t miss out on discounts.

Shopping Strategies on Prime Day

When Prime Day arrives, keep these strategies in mind:

Act Fast: Popular items can sell out quickly. If you see a great deal, buy it immediately!

Compare Prices: Use tools like CamelCamelCamel to check historical prices and confirm you’re getting the best deal.

Watch for Lightning Deals: These limited-time offers provide significant discounts, but they require quick action.

Popular Categories and Discounts

Certain categories tend to dominate during Prime Day, contributing heavily to the overall savings:

Electronics: Discounts on TVs, laptops, and smart devices often exceed 30%, with some items slashed by as much as 70%.

Home Goods: Major savings on kitchen appliances and home essentials attract a wide range of shoppers.

Fashion and Beauty: Deals on clothing and beauty products often see discounts of 20-50%, making it an excellent opportunity for wardrobe refreshes.

Mountrax: A Must-Try Home Goods for Prime Day

If you're looking to elevate your home experience, MOUNTRAX is the brand you don’t want to miss this Prime Day! Known for its innovative designs and premium quality, MOUNTRAX products are perfect for enhancing everyday life. Now is the perfect time to explore their offerings, especially with the exciting discounts available. Let’s dive into the amazing deals you can score on MOUNTRAX products this Prime Day!

New Arrival -- Mountrax Back Massage Cushion Pad  

$129.99 ($199,99)  35%off

Mountrax Foot Massager Machine   

$105.99 ($179.99)  41%off

Mountrax Back Massager with Heat

$55.99 ($69.99)  20%off